Marketing Content Specialist - New Apps

<h2>About Voodoo</h2><p style="min-height:1.5em">Founded in 2013, Voodoo is a tech company that creates mobile games and apps with a mission to entertain the world. Gathering 800 employees, 7 billion downloads, and over 200 million active users, Voodoo is the #3 mobile publisher worldwide in terms of downloads after Google and Meta. Our portfolio includes chart-topping games like Mob Control and Block Jam, alongside popular apps such as BeReal and Wizz.</p><p style="min-height:1.5em"></p><h2>Team</h2><p style="min-height:1.5em">New Apps is Voodoo’s zero-to-one team, building the next generation of B2C apps powered by AI and designed for mass-market audiences. From social entertainment and fitness to health and learning, we explore new opportunities to build products people love.</p><p style="min-height:1.5em">We operate like a startup, with the resources and ambition of a leading tech company. Our team is deliberately lean, which means fewer layers, more ownership, and the freedom to experiment, build, and move fast.</p><p style="min-height:1.5em"></p><h2>Role</h2><p style="min-height:1.5em">We’re looking for a creative, hands-on builder with a strong visual eye and a hacker mindset, able to leverage AI to create content, automate workflows, and shape the visual identity of our apps.</p><p style="min-height:1.5em">You’ll work across video, static assets, paywalls, ASO, and UI/UX, collaborating closely with Product, Dev, and Growth to build and grow our next consumer apps.</p><p style="min-height:1.5em"><strong>You will:</strong></p><ul style="min-height:1.5em"><li><p style="min-height:1.5em">Build AI-powered workflows to automate and scale creative production.</p></li><li><p style="min-height:1.5em">Create video and static assets for paid acquisition, especially Meta Ads.</p></li><li><p style="min-height:1.5em">Contribute to our apps’ visual identity, including paywalls, onboarding, ASO, and UI elements.</p></li><li><p style="min-height:1.5em">Explore trends, test new tools, and turn ideas into tangible outputs fast.</p></li><li><p style="min-height:1.5em">Analyze creative performance (hook rate, CTR, CVR, IPM) and iterate accordingly.</p></li><li><p style="min-height:1.5em">Collaborate with Product, Dev, and Growth to bring ideas to life.</p></li></ul><p style="min-height:1.5em"></p><h2>Profile</h2><ul style="min-height:1.5em"><li><p style="min-height:1.5em">Experience in a creative discipline such as video, motion design, graphic design, or digital design.</p></li><li><p style="min-height:1.5em">Hands-on experience with AI creative tools (Runway, Kling, Veo, Seedance, Scenario, etc.).</p></li><li><p style="min-height:1.5em">A builder mindset: you enjoy experimenting, automating workflows, and finding smarter ways to create.</p></li><li><p style="min-height:1.5em">Strong visual instincts and an understanding of what captures attention online.</p></li><li><p style="min-height:1.5em">Comfortable working in a fast-paced, ambiguous, zero-to-one environment.</p></li><li><p style="min-height:1.5em">Fluent in English and French, both written and spoken.</p></li></ul><p style="min-height:1.5em"><strong>Nice to have:</strong> experience with UI/UX, mobile apps, ASO, paywalls, creative automation, or coding.<