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Paid Media Manager (UK Based)
<h2><strong>About Kyra</strong></h2><p style="min-height:1.5em">Kyra is an enterprise influencer marketing platform working with brands like SharkNinja, Coach, H&M, Ray-Ban, and Converse. Our platform manages the full lifecycle — creator discovery, campaign management, content review, payments, analytics, and AI-powered intelligence across TikTok, Instagram, and YouTube.</p><p style="min-height:1.5em"></p><p style="min-height:1.5em">The Paid Media Manager will work closely with our Director of Paid Strategy to continually optimise paid campaign performance across different channels for internal and external stakeholders.</p><p style="min-height:1.5em"></p><h2><strong>You’ll be responsible for:</strong></h2><ul style="min-height:1.5em"><li><p style="min-height:1.5em">Planning, managing and implementing digital campaigns across key paid channels, with a main focus on TikTok and Meta</p></li><li><p style="min-height:1.5em">Activating campaigns and analysing results to make optimisations and maximise performance</p></li><li><p style="min-height:1.5em">Using a ‘test and learn’ approach to continually improve campaign performance against KPIs</p></li><li><p style="min-height:1.5em">Building and maintaining strong relationships across departments and with clients</p></li><li><p style="min-height:1.5em">Presenting findings to clients regularly and reporting on campaign performance</p></li><li><p style="min-height:1.5em">Making data-led recommendations to enhance performance</p></li><li><p style="min-height:1.5em">Staying up to date with channel updates and suggesting changes to campaigns where needed</p></li></ul><p style="min-height:1.5em"></p><h2><strong>What You’ll Need to Thrive</strong></h2><ul style="min-height:1.5em"><li><p style="min-height:1.5em">Deep understanding of the paid social advertising landscape</p></li><li><p style="min-height:1.5em">3+ years of experience in digital paid media roles (TikTok / Meta / YouTube)</p></li><li><p style="min-height:1.5em">Proven track record of improving campaign performance through data analysis</p></li><li><p style="min-height:1.5em">Confidence managing paid media budgets of $500k+</p></li><li><p style="min-height:1.5em">High proficiency in Excel</p></li><li><p style="min-height:1.5em">Strong numeracy and analytical skills</p></li><li><p style="min-height:1.5em">Ownership mindset and high attention to detail on administrative tasks</p></li><li><p style="min-height:1.5em">Ability to make and justify decisions that drive client performance</p></li><li><p style="min-height:1.5em">Comfort working with clients and teams across multiple countries and time zones</p></li></ul><p style="min-height:1.5em"></p><h2><strong>Benefits</strong></h2><p style="min-height:1.5em"><strong>🌎 We’re a remote-first team</strong>, giving you the flexibility to work from wherever you do your best work<br /><strong>🌴 Annual Time Off: </strong>25 days PTO + bank holidays, 4 company-wide days off (Kyra Days), 3 wellness days, and paid sick leave each year<br /><strong>📚 Growth:</strong> Annual Learning & Development budget to invest i