SEO Specialist

<p><strong><span style="">Full-Time •  Experienced • Wiesbaden • (m/f/d)</span></strong><br /></p><p>At Yalwa, bringing people together is our mission. We strive to make the digital world a place where people build real-life connections. Working at Yalwa means being part of a friendly, passionate team of people from over twenty-five different countries. With the support of your colleagues, you’ll have the opportunity to challenge yourself, evolve, share your knowledge, hone your skills and work on ambitious projects. </p><p style=";"></p><p><span style="color: #5a5f72">Are you an experienced SEO professional with a passion for growing organic visibility through high-quality content and authoritative off-page strategies? We're looking for an SEO Specialist to join our team and help strengthen our organic presence across international markets.</span></p><p style=";"></p><h3><strong>Your tasks: </strong></h3><ul><li><p style=";">Develop and execute off-page SEO strategies to increase domain authority, organic visibility, and search rankings</p></li><li><p style=";">Create and optimise SEO-focused content by conducting keyword research, identifying content opportunities, and applying SEO copywriting best practices</p></li><li><p style=";">Monitor, analyse, and report on SEO performance using Google Search Console, Google Analytics 4, and SEO tools, providing actionable insights and recommendations</p></li><li><p style=";">Identify new opportunities to improve organic traffic through competitor analysis, content gap analysis, and market research</p></li><li><p style=";">Work closely with cross-functional teams to support SEO initiatives across multiple websites and projects</p></li><li><p style=";">Contribute to on-page SEO improvements, including metadata, internal linking, content optimisation, and information architecture</p></li><li><p style=";">Support technical SEO initiatives by identifying issues and collaborating with developers to implement improvements</p></li></ul><ul><li><p><span style="color: #5a5f72">Bachelor's degree in Marketing, Business, Communications, Computer Science or a related field</span></p></li><li><p><span style="color: #5a5f72">At least 2 years of experience in SEO and online marketing</span></p></li><li><p><span style="color: #5a5f72">Proven experience developing and executing off-page SEO strategies and link-building campaigns</span></p></li><li><p><span style="color: #5a5f72">Experience with</span><strong><span style="color: #5a5f72"> </span></strong><span style="color: #5a5f72">on-page SEO optimisation and content audits.</span></p></li><li><p><span style="color: #5a5f72">Strong experience in SEO copywriting, content optimisation, and writing SEO-focused content.</span></p></li><li><p><span style="color: #5a5f72">Proficiency in Google Search Console and Google Analytics 4</span></p></li><li><p><span style="color: #5a5f72">Experience with SEO tools, including Ahrefs (or similar) </span></p></li><li><p><span style="color: #5a5f72">Working proficiency in English</span></p></li></ul><p style=";"></p><h3><strong>Optional Requirements&