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Influencer Director, EMEA

wppmedia · London · posted 2026-10-28
<div class="content-intro"><p><strong>About WPP Media</strong></p> <p>WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. </p> <p>WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.</p> <p>For more information, visit <a href="wppmedia.com">wppmedia.com</a>.</p></div><p><strong><span data-contrast="none">Role Summary and Impact</span></strong><span data-ccp-props="{}"> </span></p> <p><span data-contrast="none">This role is within The Goat Agency</span><span data-contrast="none">, a leading brand within WPP Media, where you will be instrumental in <span class="TextRun SCXW64445132 BCX4" lang="EN-CA" data-contrast="auto"><span class="NormalTextRun SCXW64445132 BCX4">helping global brands harness the power of social and creator-led content to deliver measurable impact. Recognised as a global leader in the space, we deliver award-winning campaigns in more than 70 countries. With over 650 social natives worldwide, we create ambitious influencer programmes from tactical activations to long-term partnerships, designed to drive awareness,<span class="Apple-converted-space"> </span></span><span class="NormalTextRun SCXW64445132 BCX4">engagement</span><span class="NormalTextRun SCXW64445132 BCX4">and conversions across the full marketing funnel.</span></span><span class="EOP SCXW64445132 BCX4" data-ccp-props="{"134233117":false,"134233118":false,"335559738":240,"335559739":240}"> <br></span></span><strong><br>Role Overview: </strong>The Influencer Director (Goat), Europe, serves as a critical strategic and operational partner to the Head of EMEA, serving as a key strategic and operational enabler in overseeing and developing the European market. This role is instrumental in supporting the execution of regional strategy, driving key projects, and ensuring local market leads are equipped for success. You will contribute significantly to maintaining operational excellence, fostering strong relationships, and enabling the successful delivery of results across Goat’s European presence. While an individual contributor role, it requires a high degree of autonomy in project management and the ability to influence cross-functional teams.</p> <p><strong>Key Responsibilities:</strong></p> <ol> <li><strong> Strategic Support & Operational Enablement:</strong></li> </ol> <ul> <li&

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