Senior Content Lead

<p>At Dyflexis, we help millions of employees worldwide with our workforce management software. From the bakery around the corner to international hotel and retail chains. The software is powerful, customer questions are diverse, and no two days are the same. You'll get to know the product inside out and contribute to something that's growing rapidly in more than 20 countries.</p><p style="min-height: 1.7em;"></p><p>How do we do it? We work in a fast-paced environment with short communication lines. There are no unnecessary meetings and no politics. Our Focus? Ownership, clear communication, and getting things done together. We move quickly, learn by doing, and continuously improve how we support our customers. Right now, that means giving our lead generation funnel a steady stream of top and mid-funnel content, and we're looking for someone who can own that from strategy through to the words on the page.</p> <br> <p><strong>This is what you'll do</strong></p><p>As a Senior Content Lead, you own and execute the content strategy, from ideation through to publication.</p><ul><li><p>Manage the content production pipeline and calendar across the whole content team, featuring multi-language content across Dutch, German, and international markets.</p></li><li><p>Contribute full funnel English content for the international market as well as sales enablement pieces, and lead generation support: campaign ads, landing pages, social media, and nurturing emails.</p></li><li><p>Take editorial ownership of English content across the website and product app environments to ensure quality and consistency.</p></li><li><p>Conduct the editorial and proofreading processes across Dutch and German markets to raise the written standard of the team.</p></li><li><p>Brief content specialists on upcoming topics, research, and key points for transcreation in accordance with the content strategy, to ensure consistency across all languages.</p></li><li><p>Own the CMS: structure, publishing workflows, template governance, and close collaboration with the designers for pairing copy with visual assets.</p></li><li><p>Coordinate with the team on keywords and topic opportunities, and mentor the content specialists on tone, transcreation quality, and brand voice.</p></li></ul><p style="min-height: 1.7em;"></p><p><strong>This is what you'll need</strong></p><ul><li><p>Fluent in both English <strong>and </strong>Dutch, bonus points for an additional European language (DE/ES/FR)</p></li><li><p>5-7 years of experience in content marketing, ideally in B2B SaaS, HR tech, or another complex, operational industry.</p></li><li><p>Strong writing and editing skills. Writing without AI assistance is essential, AI is used within our workflow but not as a substitute for high-quality natural language.</p></li><li><p>A critical thinker who can turn complex, technical topics into fun and engaging content that’s both on brand and converts.</p></li><li><p>Experience owning a content calendar or production pipeline.</p></li><li><p>Experience in website migrations and information architecture is a plus.</p></li><li><p>Comfortable working in HubSpot, Framer, SEO tools like SEMrush, Monday, and Salesforce, or confident in picking them up fast.</p></li></ul><p><strong><br>What you'll get</strong></p><p>At Dyflexis, you'll be part of an ambitious, energetic, and customer-focused team. We offer:</p><ul><li><p>Fixed salary up to €6,5