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Performance Marketing Working Student (m/f/d)
<h3><strong>About Yepoda</strong></h3><p style="min-height:1.5em"><strong>Clean K-Beauty Innovation. No compromises.</strong></p><p style="min-height:1.5em">Our mission is to bring <strong>Clean K-Beauty Innovations</strong>,<em><strong> </strong></em>from Korea straight to Europe, UK, and the US – without ever compromising on our values, quality, and sustainability. Our clean, mindfully produced skincare products are made with love in Korea, vegan, cruelty-free, and packed with the best natural and active ingredients.</p><p style="min-height:1.5em">Founded in 2020 by Sander Joonyoung van Bladel and Veronika Strotmann, Yepoda is a fast-growing beauty start-up based <strong>in the heart of Berlin</strong>. Our products are available across Europe and the US, since March 2025, in Sephora Europe & since August 2026 in Sephora US – online and in over 1200 stores. As a certified <strong>B Corp™</strong>, we are committed to building a business with purpose. With a team of over 120 brilliant individuals from around the world, we are actively shaping Yepoda’s story every day.</p><p style="min-height:1.5em">We are looking for <strong>Working Students</strong> to join our<strong> Performance Marketing </strong>team and get real, hands-on experience running paid campaigns across channels like Google, Meta, TikTok, and Youtube. You will support the team in setting up, monitoring, and optimising campaigns, work with live data and budgets from day one, and build practical skills in one of the most in-demand areas of e-commerce marketing. </p><p style="min-height:1.5em"></p><h3><strong>Your tasks</strong></h3><ul style="min-height:1.5em"><li><p style="min-height:1.5em"><strong>Campaign Support:</strong> Assist in the setup, monitoring, and optimisation of marketing campaigns across our paid channels (Google, YouTube, Facebook, Instagram, TikTok)</p></li><li><p style="min-height:1.5em"><strong>KPI Analysis & Reporting:</strong> Support the ongoing analysis of campaign KPIs, prepare regular performance reports, and help the team adjust budgets for optimal performance</p></li><li><p style="min-height:1.5em"><strong>Creative Testing:</strong> Collaborate with our Graphic Design team to test and refine ad creatives, formats, and messaging, and keep track of which variations perform best</p></li><li><p style="min-height:1.5em"><strong>Ideas & Concepts:</strong> Contribute creative ideas and new concepts to improve campaign effectiveness, from fresh ad angles to social media trends worth testing</p><p style="min-height:1.5em"></p></li></ul><h3><strong>Your profile</strong></h3><ul style="min-height:1.5em"><li><p style="min-height:1.5em">You are currently enrolled in a Bachelor's or Master's program in Marketing, Media Management, Business, Economics, or a related field</p></li><li><p style="min-height:1.5em">You have a strong interest in performance or online marketing, whether that shows up through your coursework, a previous internship or working student role, or your own projects</p></li><li><p style="min-height:1.5em">You have strong analytical skills, great attention to detail, and enjoy turning campaign data into insights</p></li><li><p style="min-height:1.5em">You communicate clearly and in a structured way, and bring a hands-on attitude and a high level of initiative</p></l